"At KMAC & Associates we embrace two basic principles: "Service is the rent we pay for our space on earth." and "It is all about relationships."
Kathy MacNaughton, CFRE, founded KMAC & Associates in 1995 to guide nonprofits and businesses in developing, strengthening and evaluating their philanthropic activities. Our clients benefit from a 360° approach that begins with an assessment of their fundraising activity potential, defines measureable goals, develops a series of activities to support the desired outcomes and comes full circle to include an evaluation of results compared to established objectives. We offer the following:
Kathy MacNaughton, CFRE, founded KMAC & Associates in 1995 to guide nonprofits and businesses in developing, strengthening and evaluating their philanthropic activities. Our clients benefit from a 360° approach that begins with an assessment of their fundraising activity potential, defines measureable goals, develops a series of activities to support the desired outcomes and comes full circle to include an evaluation of results compared to established objectives. We offer the following:
- KMAC's proprietary S.C.O.R.⇔E.™ process helps nonprofit organizations measure community awareness and perceived need, explore potential, build consensus and create interest and ownership in their activities.
- KMAC shares best practices and fundraising efficiency with nonprofit staff, through our monthly Coaching, providing a fresh, unbiased perspective.
- With more than 20 years experience in the nonprofit fundraising community, Kathy MacNaughton and her staff have the experience to suggest strategies that leave an impactful Philanthropic Footprint™ on the community, while complementing the objectives and marketing plan of small to medium sized businesses.
- We offer Presentations & Training to nonprofit staff, board members, volunteers and other event-related professionals at regional and international conferences. In addition, we provide customized training to address specific development issues.
